Blackboard Thinks They Know How You Teach

In November of last year a blog post by Blackboard was making the rounds. A Blackboard study documented how instructors use their system which was somehow conflated as being equivalent to knowing how teachers teach. We could talk about how terrifying this blog post is, or how it’s devoid of solid analysis. Instead I’d like to turn over a new leaf and not harp on about privacy, or a company using the aggregate data they’ve collected with your consent (although you probably weren’t aware that when you agreed to “allow Blackboard to take your data and improve the system” that they’d make this sort of “analysis”), but just tear into the findings.

Their arbitrary classifications (supplemental? complementary?) are entirely devoid of the main driver of LMS use: grades, not instructor pedagogical philosophy – students go to the tools where they are going to get marked on.  Social? I guarantee if you did an analysis of courses that value use of the discussion tool (note, that’s not about quality) as greater than 30% of the final grade, you’ll see a  hell of a lot more use of discussions. It’s not that the instructor laid out a social course, with a student making an average of 50 posts throughout the course (which if you break that down to 14 weeks of “activity” that works out to 3.5 posts per week – which is strangely similar to the standard “post once and respond twice” to get your marks – it’s that discussions are the only tool that give some power to students to author.

Time spent is also a terrible metric for measuring anything. Tabs get left open. People sit on a page because there’s an embedded video that’s 20 minutes long. Other pages have text which is scannable. Connections are measured how? Is it entry and exit times? What if there’s no exit, how does the system measure that (typically it measures for a set amount of activity and then if none occurs the system assumes an exit)? Were those values excluded from this study? If so, how many were removed? Is that significant?

Now Blackboard will say that because of the scale of the data collected that those outliers will be mitigated. I don’t buy that for a second because LMS’s are not great at capturing this data from the start (in fact server logs are not much better), because there’s very little pinging for active window or other little tricks that can only be really assessed using eye tracking software and computer activity monitoring. Essentially garbage-in, garbage-out. We have half baked data that is abstractly viewed and an attempt is made at some generalizations.

Here’s a better way to get at this data: ask some teachers how they use the LMS. And why. It’s that simple.

If you look at Blackboard’s findings, you should be frankly scared if you’re Blackboard. Over half of your usage (53% “supplemental” or content-heavy) could be done in a password protected CMS (Content Management System). That’s a system that could cost nothing (using Joomla or any of the millions of free CMS software available) or replicated using something institutions already have. The only benefit institutions have is that they can point at the vendor when stuff goes wrong and save money on outsourcing expertise into an external company.

If you take the findings further, only 12% of courses (“evaluative” and “holistic”) get at the best parts of the LMS, the assessment tools. So 88% of courses reviewed do things in the system that can be replicated better elsewhere. Where’s the value added?

What If… We Made the LMS Truly Modular?

I think we all understand that the LMS as a tool is a pretty cruddy one. It does a lot of things, some well, many not in ways that you, as an instructor would prefer. At last year’s Fusion conference, we heard D2L speak about their LTI integrations, and how Brightspace was the integrated learning platform. I’ve heard that many people envision what D2L are selling as a hub and spoke system – where Brightspace (or the Learning Environment, or even more crudely, the LMS) acts as a hub – and the tools connected are the spokes. I wonder what things would look like if we extrapolate that idea out to the nth degree?

For instance, you could replace the gradebook with a tool that worked for you – Google Spreadsheets, Excel online, or a box plot device. Chalk and Wire has replaced Canvas’ gradebook in one instance, and I’m sure that the inefficient tools of any LMS are things that one would want to replace. Does that mean the all of them? For some snarky folks, yeah, that would mean all of them. Those folks should just teach in the open web.

The LMS also provides a fairly elegant way to get student data into your course area. That’s probably something instructors or faculty wouldn’t want to do. Hell, I’m glad we have someone on my team that wants to do it because it’s an ugly job.

And for many, the content management of these systems are pretty good. In D2L’s case, the way the content tool works is pretty decent (now if hide an item means really hide any evidence of the item, we’re talking). Imagine if you could take elements of one system you like (say Angel) and add-in features to allow for customization for the individual course needs?

Or how about replacing the groups tool with some other mechanism?  Quizzing is something that people already are pushing to publishers like Pearson or McGraw Hill, but what about up and comers like Top Hat or Poll Everywhere (which, lets face it, is essentially a quiz engine wrapped in a polling tool)? Discussions become a Disqus link at the bottom of a item in the content area… there’s lots of clever fun to be had with this idea.

Now to some extent, you can do this already (depending on how locked down your system is by your systems administrators). Change the navigation bars to point to tools you use connected through LTI – however you have some issues with doing this yourself. The biggest one is that at some point, you’ll run into some technological problem that you can’t solve easily. I suspect, that’s what the Internet is for.

At some point one (or many) of you will point out quite rightly, that this sounds an awful lot like what the web is (or more accurately, was). And my answer is yeah, that’s about right. Used to have websites that we plugged bits of HTML into to make what we needed. Until it was commodified.

You can probably draw a comparison to the modern LMS to Facebook – mostly everyone uses it but would probably use a better system if everyone else went to it first. Universities would consider another model as long as everyone will come along. However, in the current higher education system, where we have seasonal and precarious work dominating instructional positions – there’s no time or want to develop a better way. The LMS works as a co-conspirator in the commodification of education. It’s not directly responsible, but it plays a  part in making education at university an easily packaged and consumed affair. The LMS isn’t alone, Coursera, Udacity, those type of MOOCs are equally complicit, or maybe even moreso.

And that’s a more likely reason we’ll see a modular LMS. More vendors get opportunities to get into different institutions that aren’t their current clients.