Riding the Wave of Crowds

There’s a lot of talk out there amongst y’all about distributed learning. Considering that we’re on the web and all, that’s a fairly insightful statement. Crowd sourcing was an interesting concept that I hadn’t heard about before, of course I’m not up to date on my marketing theories. I started thinking about how this is partially a business to individuals relationship and how it really emphasizes the power of crowds. Of course, marketing has always been about public opinion and (in my opinion) the power of many to influence.

Originally I read crowd sourcing as crowd surfing, which in my head, could describe the way individuals survey ideas on the web. Pick and choose from search results, go on facebook and ask your network of people questions, search on twitter for tweets about it, read wikipedia – you get the idea. Anyways, like a crowd surfer – you ride the crowd like a wave, eventually crashing to the floor when you have enough information to make a concrete connection to reality again – whether that’s to buy a product, engage in a service, or not do any of that at all.

I like that description of how online activities work sometimes. Plus it’s a nice tie-in to edupunk.